Established in 2025, Alea Jacta is a contemporary knitwear label that weaves together innovation and heritage.

Rooted in three generations of craftsmanship, Alea Jacta carries forward a history of textile manufacturing, with a focus on innovative knitting techniques and ethical production practices. 

Designed and made in our family-run knit lab in Athens, each piece explores new dimensions of structure, texture, and form—pushing the boundaries of what knitwear can be.

We see knitwear as a tactile language that brings forward elements of connection and culture and our aim is to create pieces that are thoughtful, distinctive, and made to be felt as much as seen.

Alea Jacta, meaning "The die has been cast" (Greek: Ο κύβος ερρίφθη), embodies a decisive spirit: a commitment to honoring what matters, bridging past and future, and creating with clarity and purpose.